Captain Janks, a Howard Stern fan lied his way onto MSNBC’s coverage of the Malaysian plane crash, telling “The Cycle” host Krystal Ball by phone that the aircraft was “shot down by a blast of wind from Howard Stern’s ass.”
Sirius XM recently fired Anthony Cumia over harsh Tweets he made toward a black woman he claimed punched him in the face on the street. He has been unrepentant, refusing to apologize.
His defense is he talks like that all the time on his “Opie & Anthony” show and nobody complains. Then again, his audience is used to it.
“People who listened to me on the air would have known, yeah, he talks like that on the show all the time,” Cumia told Fox. “For 10 years at SiriusXM, I had spoken like that, stringing together lines of obscenities in nonsensical fashion.”
When he was a child, George Takei and his family were forced into an internment camp for Japanese-Americans, as a “security” measure during World War II.
70 years later, Takei looks back at how the camp shaped his surprising, personal definition of patriotism and democracy.
If there is one thing that you can learn from artists and businessmen, it’s that you can draw inspiration from practically anything, even from the mundane or offbeat. That is, if you keep an open mind.
Offensive, outspoken, controversial. These are just some of the ideas people often associate with radio host Howard Stern’s name.
His critics may not run out of horrible words to say about the King of All Media, but if you look closely at his success, from his career in radio to his foray into writing books and even TV shows, you’d know that he’s on to something really good and that you can pick up several lessons from him.
Here’s how you can build a brand like Howard Stern:
When Stern opens his mouth, people are sure to listen. It doesn’t matter if you agree with him or not. You may say that’s part of his genius or talent, and it very well may be. The takeaway here is to make your brand interesting to your target audience. No, you do not have to shock them, but you have to find ways to garner attention.
Set Yourself Apart
Apart from the passionate delivery of his opinions, take note that those opinions by themselves are well-formed, even if they go against widely held beliefs. In building your brand, resist the temptation to fit in.
In a crowded niche, the last thing that you want is to fit in and dissolve into the background. Get your brand noticed by differentiating it or, as some people would say, by waving your freak flag.
Define Your Brand
A corollary to becoming interesting and setting your brand apart is defining your brand. What values does it stand for? But apart from being a mantra, your values serve as your rallying cry.
Despite toning down his image for America’s Got Talent, you’ll notice Stern knows how to play his strengths to his advantage even if it means making a few compromises. Stick to your values, bend here and there, but remain true to what you’ve set your sights on.
Build a Community
Stern’s move from terrestrial radio to satellite radio may seem like an altogether bad move that could have resulted in massive losses on his part. Part of Stern’s success can be attributed to his courage to take a risk.
Another aspect of that successful move can be attributed to the loyalty of his fans.
What you can learn here is not only about taking risks and taking advantage of opportunities, more importantly, it is about establishing a solid connection with your followers by constantly reaching out to them.
Some SiriusXM listeners have said they will cancel their subscription to the premium satellite radio service after it fired shock jock Anthony Cumia of the popular show Opie & Anthony for a slew of racist remarks he made on Twitter.
Cumia, 53, was fired for posting “racially-charged and hate-filled” remarks on Twitter, per a statement issued by SiriusXM, which the company deemed “wholly inconsistent with what SiriusXM represents.”
Those remarks, which Anthony has since deleted, stemmed from an incident with a black lady in Times Square. Anthony says he was taking pictures in the early morning hours, when the black lady, who Anthony alleges walked into the frame of one of his shots, began to physically assault him. Here are some of his twitter updates after the attack:
It’s really open season on white people in this day and age. No recourse. Fight back and you’re a racist. The predators know this. Good luck
There’s a deep seeded problem with violence in the black community. Try to address it and you’ll be exiled to racistville. But it’s real
The switch to violence is immediate. No discussion, just violence. When will THAT be addressed? Oh, right, never. Slavery did it? Oh, ok
The automatic jump to violence in that community is astounding. No discussion. It’s start punching at the least little thing. Uncivilized!
Cumia posted photos of the woman, whom he recalled “punched me in the face,” then “punched me 5 more times,” before launching into a political diatribe on the social media microblog which would span the next several days, saying at one point, “I hope she gets killed.”
SiriusXM has released a statement confirming Anthony Cumia’s termination.
SiriusXM has terminated its relationship with Anthony Cumia of the Opie & Anthony channel. The decision was made, and Cumia informed, late Thursday, July 3 after careful consideration of his racially-charged and hate-filled remarks on social media. Those remarks and postings are abhorrent to SiriusXM, and his behavior is wholly inconsistent with what SiriusXM represents.
“I wouldn’t apologize, I’m not sorry, talk to you all after a great summer!” – Anthony Cumia
Back in March, a Howard Stern fan named Joey Boots, spotted a WABC news van and knew that a reporter was about to go live from Union Square in New York City.
His goal was to pull off a perfectly-timed “Booey Bomb,” which is the childish tradition of jumping behind a reporter and shouting, “Baba Booey! Howard Stern’s Penis!” in honor of both Stern and Gary Dell’Abate. Sure enough, Joey Boots made the 4 PM report and nobody from WABC was pleased about it, especially the reporter on the scene who tried to have him arrested.
Boots knew his rights, though, and the cops couldn’t arrest him. But as he recorded and eventually posted to his YouTube account, the cops were waiting for him when the 5 PM report was filming, and as he shouted, “Baba Booey!” he was grabbed by some officers and ticketed for disorderly conduct.
Boots told Vice yesterday, though, that he was determined to stand up for himself and refused to pay the fine, because it is simply not illegal to shout, “Howard Stern’s penis!” in front of a camera.
And a New York judge agreed with Boots by dismissing the case. This man no longer has to pay for being annoying, and he is free to keep booey bombing local news reports.
Perez Hilton fingered another man live on the Howard Stern show this morning.
“Be careful! Be careful!” Benjy Bronk begged as Hilton prepared to insert his finger into his rectum.
Earlier this month, Bronk proposed a deal: If he couldn’t lose 37 pounds, he would allow himself to be anally probed by another man’s finger on the air. The fingering would last for no less than three minutes.
Well, Bronk was unable to lose the weight, and so Howard Stern invited Hilton to perform the proctological duties.
He also acknowledged that he was considering delaying the start time of his program from 6 a.m. to 7 a.m.
The radio host has a little under two years remaining on his current deal. Though the famed DJ has always hinted at leaving or retiring at contract time, this time he appears to be simply stating how he feels.
Stern has long complained that the early start time for his program forces him to have to go to sleep very early. He has, in recent years, made a case that because his program loops all day anyway there is not reason for him to stick to traditional radio start times.
Morning drive is the most lucrative period of the day for regular radio. It’s hard to argue that the 6-10 a.m. traditional time period makes sense in the subscription based satellite model Stern broadcasts in now.